Most “market data” hides more than it reveals. Conflicting definitions, partial coverage and opaque sources make it hard to trust what you are seeing - or to align teams around one version of the truth. PAVE Insight is built to solve that through a structured, repeatable evidence base.
We start by building a source-traceable, analyst-verified view of provider and product coverage, then classify it using a consistent taxonomy of product type, function, pricing model and target segment. Where KPIs are used, they are linked back to the specific products and markets they relate to, rather than being buried in broad company-level summaries.
Registration and parc baselines (vehicles newly registered and in operation) anchor market fundamentals in real vehicle populations.
This connects provider and product coverage to the addressable vehicle parc, so you can translate presence and coverage into penetration and share of opportunity by country, segment and vehicle type.