Segmentation anchored to vehicle registration data and vehicle parc data and a source-traceable, analyst-verified provider and product layer, applied through one shared taxonomy.
In connected mobility, how you slice the market determines what you see - and what you miss. PAVE Insight provides a segmentation framework that works across Strategy, Sales, Marketing and Product, so teams operate from the same map rather than competing definitions.
Segment vehicle populations by type, weight class, powertrain and duty cycle where relevant. Group products consistently by form factor, function and use case. Provider and product coverage are mapped into this structure and anchored to vehicle registration data and vehicle parc data, so analysis stays grounded in what is in operation and newly registered.
Because the same segmentation runs throughout the platform, planning, targeting and reporting become faster, cleaner and materially more aligned.
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Our Solutions
PAVE Insight is a telematics market intelligence platform built on source-traceable, analyst-verified provider and product intelligence plus market fundamentals anchored to vehicle registration data and vehicle parc data. Teams use the same underlying truth to prioritise markets, benchmark competitors, design propositions, target customers, support investments and stay aligned.
Sales enablement
Use provider and product intelligence, plus vehicle-anchored market context, to focus on accounts and partners where demand, fit, and market structure align.
Investment guidance
Evaluate acquisitions, partnerships and investments by comparing targets’ product coverage and footprint against vehicle-anchored market fundamentals, competitive intensity and scenario outlooks.
Competitive benchmarking
Benchmark providers on a like-for-like basis, using a consistent taxonomy, to understand who leads, where gaps exist, and what differentiation would entail.
Market analysis
Use registration and parc baselines plus provider coverage to compare markets consistently, identify underserved opportunities, and direct investment to where you can realistically win.
Product strategy
Combine registration and parc baselines with product coverage to design propositions that match the addressable vehicle parc and avoid over-served segments.
Like to know more?
If you want to understand the platform, the underlying coverage, or the depth available in your priority markets, get in touch.